Get Your Time Back Before the New Year: Build Your Own Team of Grok Bots That Sound Like You and Do the Work, So You Can Be Present for the People You're Building It All For

Be honest. Does this sound like your week?

From the desk of Paul Counts and Shreya Banerjee

Hey,

Let me guess how your week goes.

You start the day with a list. By lunch, the list is longer.

Every email, every page, every follow-up and every post has to go through you.

And it doesn't stop at 5. You're at dinner, but your head is still in your inbox. You're with your kids, but you're answering one more message. You tell yourself you'll start working out, get more sleep, take a real weekend. Next month. When things slow down.

They never slow down.

You tried AI. You asked it something. It answered. You copied it, pasted it, fixed it and asked again. And somewhere along the way it turned into one more chore.

Maybe you hired help, too. A VA. Overseas help. An assistant. And you still end up explaining, checking and chasing.

If you're nodding right now, me too. That was me.

I've worked with overseas and outsourced teams. Here's what I said on a webinar I held recently:

"Either, A, they're not awake right now, or B, they're not going to do what my bot just did in just a few minutes."

In Wisconsin, a room full of business owners put me in the hot seat. "Paul, you need to get an executive assistant." We talked about the cost. $3,000 to $4,000 a month.

And in August, a group of business owners told me the same thing: hire a $3,000 to $4,000 a month assistant.

Maybe you've been told the same thing. Hire help. Get an assistant. Me too.

Then, a few weeks later, I discovered Grok Bots.

And my bots did more than any assistant could. They're trained on my voice. They're trained in copywriting best practices and social media. They manage my calendar. And they work all hours of the day and night, so I don't have to.

And I'll confess something else

I was wrong about AI.

About three and a half years ago, I stood on a stage and said AI was not going to go anywhere. I didn't think it was going to be at this level.

I've been online for 28 years. I started when I was 13. I've watched a lot of shiny tools come and go. So I sat this one out.

Looking back, I waited too long. Here's what I said on a webinar I held recently:

"I am eating crow right now, and I will tell people that, yes, I was wrong three and a half years ago, and I had to get in front of AI or else I will be left behind."

So if you've been skeptical, I get it. I was the biggest skeptic in the room.

"Well, I created it while driving."

A little while ago I drove over the mountains and across Washington State to see my parents.

Hours behind the wheel. Normally that's a lost day. Or worse, I show up to see my family and spend the visit on my laptop catching up.

Not this time. While I drove, my bots:

• Built a sales page
• Built a funnel with multiple upsells
• Added a product inside my ClickFunnels account
• Added an order bump
• Set up the email automations
• Wrote the emails in my voice
• And sent them to my list

Then a business partner messaged me: "Paul, that's a really impressive offer."

And I said, "Well, I created it while driving."

Then I did it live, in front of a whole webinar audience

On a webinar I held recently, I gave my main bot, Kylie, a job by voice: build a two-step funnel for a brain health supplement.

My bots built it in about 10 minutes. Live.

During that same webinar, my bots also made a social graphic and post, wrote an email in my voice and ran Google Trends research. I also showed the thread where my speaking scout pitched me to podcasts.

Here's how I described it that night:

"I now feel like the conductor of an orchestra. I'm sitting here conducting my robots all day long, and they're getting more done than I've ever gotten done in my life."

You're looking at the proof right now

Remember that quick note at the top?

This page is my proof. My bots built it. The copy, the layout, all of it. They wrote the launch emails and the social posts for Bots That Count, too.

And I reviewed every bit of it before it went out. That's the whole system. The bots do the work. They ask before they act. I'm still the boss. And I get to spend the rest of my day where I choose.

"Bots with jobs beat better prompts every day."

Meet my team. About 20 employees. Not one of them needs a desk or a paycheck.

Here's the thing most people miss about AI.

They treat it like a search box. Ask a question, copy the answer, fix it, ask again. That doesn't give you any time back. It just moves the work around.

I don't do that anymore. I give bots jobs.

I run my business with a team of about 20 Grok Bots. Each one has a name. Each one has a job. And they all sound like me.

Here are a few of them:

• Kylie, my right hand. I talk to her from my phone. She hands out the jobs to the rest of the team and reports back to me.
• Socialista, social media manager. Writes and schedules my social posts.
• Emali, email writer. Writes my emails in my voice and sends them when I say go.
• Spikura, speaking scout. Finds podcasts and stages and drafts my pitches. She found more than 50 podcasts and drafted 37 pitch emails for me. "I never would have submitted a 37-podcast myself. Never."
• Trendy and Addy, research and ads team. Draft ads and show me what people are actually searching for.

Why the names? Years ago I worked with someone whose assistant, Kyle, was always Johnny on the spot. I joked I needed a Kyle in my life. Now I have Kylie.

And my bots talk to each other. Kylie briefs Socialista. The bots message each other to get the job done. I just approve.

To be clear: these are AI bots with specific jobs and instructions. They don't run my business on their own. You're still the boss.

"The expert is Paul Counts, my partner... Paul has built a life for himself you can hardly believe. He has AI assistants he briefs while driving, and which communicate with each other to perform drudgery that would normally have consumed his whole day."

Tom Woods

Bots That Count: the Live AI Bot Workshop where I build a bot team in front of you, step by step

Here's what I'm doing.

I'm opening up how I built my team. The setup. The jobs. The way they learn my voice. The way they check with me before they act.

And I'm walking you through building your own version, one bot at a time.

You bring your business. You follow my playbook. You build your team. Then you take your time back.

Here's how it works. Bots That Count is my Live AI Bot Workshop on Thursday, November 5, 2026, starting at 1:30 PM PT. I build bots live, and you build right alongside me. At the end, I open it up for a live Q&A.

Only the people who join this week get it live and can ask their own questions. After November 5, it becomes the recording, so you can pause it, rewind it and go at your own pace.

And here's the timing I love. Build your team in November, let it settle in through December, and you start the New Year with your bots already doing the work.

You don't need to know what a Grok Bot is yet

That's what Bots That Count is for.

Download Grok Bots at x.ai/bot. I recommend the Premium plan ($30 a month), the plan that includes Grok Bot. If you can talk to your phone, you can do this.

Done is better than perfect

"Perfectionism is going to kill you, because done is better than perfect."

Your first bot won't be perfect. Mine weren't. As I said about one of the pages my bots built: "Is this going to win awards...? Probably not, but will it convert? Yes."

You start with one job. You improve it. Then you add the next bot.

Because here's the whole idea in one line:

"Bots with jobs beat better prompts every day."

Most AI sounds like a robot. Your bots should sound like you.

The number one thing I hear is, "Paul, I'm not technical, and AI makes me sound like a robot."

My student, the one with "very few tech skills," told our group how she handled it:

"I have trained the bots on my style and tone and I have told the number one outcome i need is people joining the membership. Every change we make ought to improve that outcome."

One of my students

And here's my answer, the same one I gave on the webinar:

"If you can leave a voice memo like I did, you can run bots that sound just like you. That's the most important thing."

I trained my bots on 452 Zoom calls, 229 trainings and about 6 million words.

You don't need all that. You have podcasts you've been on, videos you've made, emails you've written. Or your bot can simply interview you. The voice setup in your Getting Started Kit (you'll see it below) walks you through it in 4 steps, so your bots sound like you.

And here's the part that lets you actually sleep at night.

They ask before they act.

"You give the job, the bot does the work... The bot reports back, I approve it, we move on. Everybody's happy."

Nothing goes out. Nothing changes. Not until you say yes. That's real peace of mind.

Before I tell you the price, let me show you exactly what you're getting

Here's a good way to read this part. Remember the one job you'd hand off tomorrow, and what you'd do with the time? As you go through each piece, ask yourself, "Would this help me get that job off my plate and that time back?"

And remember: everything you're about to get is what built the page you're reading.

Piece 2 of 6

Paul's 120 Real Bot Prompts (75 pages) and How We Set Up Our Bots (30 pages)

By Paul Counts and Shreya Banerjee

What it is: two guides that work together.

120 Real Bot Prompts: 120 real prompts I said to my Grok Bots, word for word. Each one comes with a copy and paste version with [BRACKETS] for your business and a one-line "why it works." They're sorted into 11 categories, including funnels and checkout, affiliate pages and ad graphics, emails in your voice, webinars, inbox and calendar, membership sites, customer support, social and video, and running a team of bots with standing rules.

How We Set Up Our Bots: the inside look at my real team of 20 bots. Who each one is, the job it owns, what it's not allowed to touch and the exact setup prompt it was given. Plus how the bots hand work to each other, the standing rules every bot follows and a step-by-step guide to setting up your first 3 bots.

What it does for you: you never start from a blank page, and your first three bots run on the same instructions mine do. Everything reports to one bot, so you're not babysitting twenty chats at night.

The story behind it: I said a lot of these prompts out loud into my phone while driving, walking or sitting in another meeting. That's why some are short and a little messy. They're real. And I started with one bot doing everything. One chat was juggling support tickets, webinar slides, funnel fixes and my inbox, and things got lost. So I did what you'd do with a real team. I hired specialists. Every bot reports to Kylie, my Chief of Staff, and Kylie is the only one that talks to me.

Value (both guides)$297

That's the whole phone. A live seat while I build a bot team in front of you, my real prompts, the setup behind my 20 bots, three bonuses, the recorded Q&A and six months of community. And it's all backed by my 30-day guarantee, which I'll explain in a minute.

Now ask yourself one more question. What's an extra evening with your family worth? A real night's sleep? Walking into January with energy instead of dread? I can put a number on the stack. I can't put a number on that.

Hang on to that $1,773. I'll show you what you actually pay in a minute, and I think you'll be surprised.

You're probably thinking one of three things right now. Let's handle all three.

"I don't have time for this."

I hear you. That's exactly why you need it.

If you don't have time for this, you definitely don't have time for your family, your health or your sleep the way things are now. The whole point of a bot team is to give you that time back. My student said it best: "Just the podmatch bot is saving me an hour to an hour and a half per day and it was a task I did not like."

And if Thursday doesn't work, you're still covered. The live workshop and its Q&A are recorded, so you can watch when it works for you. Join live if you can, though. That's the only way to ask your own questions.

Here's my confession: I used the same excuse with AI for three and a half years. Here's what I'd tell my old self, the same thing I said on a webinar I held recently:

"Six months by hand is time. Leads and sales you never get back. The people who start today will be lapping you by the spring."

And it's not just leads and sales you never get back. It's evenings, weekends and the people waiting for you to be done.

"I don't have the money right now."

Let's look at it straight.

Remember that $3,000 to $4,000 a month assistant a group of business owners told me to hire in August?

A few weeks later I discovered Grok Bots, and my bots did more than any assistant could. They're trained on my voice and in copywriting best practices and social media. They manage my calendar. And they work all hours of the day and night.

Growing used to mean hiring a team, training them, then retraining them when they left. That's a lot of money and a lot of your time. Your bots don't quit, and you don't retrain them every few months.

You just saw everything that comes with Bots That Count, a $1,773 value. When I show you the price below, put it next to one month of that assistant. Then decide which one is the expense.

And remember the student who found problems her paid help had missed? She told our group she cut that expense, "saving me $650 per month." That's her result, not a promise, but it shows what a bot with a job can find.

"Is it really worth it for someone like me? I'm not technical."

The student above told our group she has "very few tech skills." She started with one conversation.

If you can leave a voice memo, you can do this. Your bots ask before they act, so nothing goes out until you say yes. And your first bot doesn't have to be perfect. Done is better than perfect.

Now, is it worth it? I'll confess, I was the biggest skeptic in the room. Then my bots did more than any assistant could, and "I got way more done in the last 45 days than I did in the previous 273 days." And I got more of my life back in the same stretch.

So think about that one job you'd hand off tomorrow, and the time it would free up. What would that time be worth to you and your family? That's the real question.

And you're backed by my 30-day Bots That Count guarantee. If you do the work and your bots genuinely get nothing done for you, I put my own time on the line to get it right. Details below.

Three quick questions

• Do you want more hours back for your family, your health and your sleep?
• Do you want your bots to sound like you, not like a robot?
• Do you want to stay the boss, with nothing going out until you say yes?

If you said yes to all three, you're ready. Let's build your team.

January 1 is about eight weeks away. Which year are you walking into?

Every year it's the same list. Get healthier. Spend more time with family. Grow the business.

And every year, by February, the business wins and the other two wait. Not because you don't care. Because there's only one of you.

This year can be different. Not because you try harder. Because you're not doing it alone.

Here's where I land.

I believe this is the biggest shift in business in 30 years. Every business is going to need this. And I believe the owners who build their bot teams now can 10x their output while everyone else is still copying and pasting, and still missing dinner.

This is for you if your business is ready to expand, but your hours aren't

Bots That Count is for business owners, coaches, consultants, course creators and marketers who are tired of every task landing on their desk, and tired of their family getting what's left.

You want to expand your business. Get more done in less time. Clean up your operations, your workflow and your marketing. Grow with less effort from you. And have more of you left for the people and the life you're building it for.

You don't need tech skills. The student above told our group she has "very few tech skills."

This isn't for you if you want AI to run your business without you. My bots ask before they act, on purpose. You're the boss.

And it isn't for you if you'd rather wait and see. Waiting is the most expensive option on this page, and the cost isn't only money.